whatsapp broadcast lists and your business

WhatsApp Marketing: Winning business with broadcast lists (part 2)

WhatsApp marketing can and should be done with at least some level of professionalism if its full potential is to be realised. In the first part of this two part series we discussed about a few basics including how to get contacts and permission to send marketing messages to contacts you already have, through WhatsApp. You […]

2 Common emailing mistakes to avoid in 2017

If your first email address was an @rocketmail.com, @hotmail.com, @yahoo.com or something other than @gmail.com please give yourself a hi-5 for me. I believe by know you know how making emailing mistakes can hurt. But still,  if you have sent an email message and received no reply read on. Email is the first serious thing many […]

WhatsApp to many with broadcast lists

How to win business with broadcast lists (part 1)

With 3 out 5 people that have App installed in their phones using it several times every day, ignoring WhatsApp marketing is like hiding your business from your customers. We can define WhatsApp marketing as the process of using WhatsApp to; identify and connect with prospects, nurture leads and convert opportunities into customers. Or generally […]

whatsapp marketing

3 Key WhatsApp Features Every Business Person should Use

Did you know that 2 out of every 3 smartphones worldwide have WhatsApp installed and actively running in them? Data from www.statista.com shows that just about 1.5 billion smartphones have been made and shipped around the world since 2005 and according to Facebook Inc., the owner of Facebook, at least 1 billion people use WhatsApp […]

6 Things Traditional Marketers Should Know About Digital Marketing

Over 7 million Ugandans are on the internet and smart marketers; the ones that have the habit of understanding every move their customers and prospects make have already jumped into the business of following customers wherever they go – digital. However, because of the rate at which information technology is growing, so many traditional marketing chaps […]